Keyword research has always been the backbone of search engine optimization. For years, marketers relied on spreadsheets, keyword volume tools, and manual competitor analysis to understand what people were searching for. But in 2025, things look very different. Artificial Intelligence (AI) is no longer just a tool for automating tasks—it’s reshaping the very way we […]
What is Keyword Research? Keyword research is of utmost importance for SEO (Search Engine Optimization) and is practiced by SEO professionals to understand what people are searching for using search engines. The data is compiled and used to prepare a ranking strategy for a particular website that might be offering products, services, or content to […]
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