Email Marketing

How to Build an Email Marketing Funnel

Introduction Email might sound old-school in today’s age of AI-driven ads and social media algorithms, but here’s a truth few talk about — Email Marketing still delivers the highest ROI among all digital channels. But here’s the catch: sending emails isn’t the same as having an Email Marketing funnel. A funnel is what transforms random […]

Email Marketing

Email Marketing for Beginners: Definition, Benefits, and Business Growth Tips

Email is still one of the most effective business growth tools in the digital world that moves really quickly. Email marketing can lead to conversions, increase customer engagement, and achieve high ROI regardless of whether your company is in the stage of establishing itself or is developing as a brand. What then is email marketing? […]

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